Company Logos and their Meanings

Ever wondered what company logos mean and whats the significance behind them? Wonder no more!
You might think the arrow does nothing here. But it says that amazon.com has everything from a to z and it also represents the smile brought to the customer's face. Wow, that is quite deep.

Eighty-20 is a small consulting company which does sophisticated financial modeling, as well as some solid database work. All their work is highly quantitative and relies on some serious computational power, and the logo is meant to convey it.
People first guess that 20% of the squares are darkened, but that turns out to be false after counting them. The trick is to view the dark squares as 1's and the light squares as 0's. Then the top line reads 1010000 and the bottom line reads 0010100, which represent 80 and 20 in binary.
Kinda like the surreal green screen of The Matrix, they want us to read stuff in binary
Am not sure how many of you have noticed a hidden symbol in the Federal Express logo.
Yeah, I am talking about the 'arrow' that you can see between the E and the x in this logo. The arrow was introduced to underscore speed and precision, which are part of the positioning of the company.

Paul Rand (who designed the iconic IBM logo in 1972) designed this 'eye bee M' logo in 1981. I like that they are quite relaxed about the logo, unlike certain other companies who do not like the logo to be tampered with in any way even for internal promotions

The SUN Microsystems logo is a wonderful example of symmetry and order. It was a brilliant observation that the letters u and n while arranged adjacent to each other look a lot like the letter S in a perpendicular direction. Spectacular.

The above are two magazines from the Readers Digest stable. Again, the attempt to communicate what it is about quite figuratively through the logo catches my attention.

This was a logo created for a puzzle game called Cluenatic. This game involves unravelling four clues. The logo has the letters C, L, U and E arranged as a maze. and from a distance, the logo looks like a key

This logo is too good. For the name Eight, they have used a font in which each letter is a minor adaptation of the number 8.

Why Me?

Arthur Ashe, the legendary Wimbledon player was dying of AIDS which he got due to infected blood he received during a heart surgery in 1983.

From world over, he received letters from his fans, one of which conveyed: "Why does GOD have to select you for such a bad disease"?

To this Arthur Ashe replied:
The world over 5 crore children start playing tennis,
50 lakh learn to play tennis,
5 lakh learn professional tennis,
50,000 come to the circuit,
5000 reach the grand slam,
50 reach Wimbledon,
4 reach the semi-final,
and 2 reach the final.
When I was holding a cup I never asked GOD "Why me?"
and today in pain I should not be asking GOD "Why me?"

Happiness keeps u Sweet,
Trials keep u Strong,
Sorrow keeps u Human,
Failure Keeps u Humble,
Success keeps u Glowing,
but only God Keeps u Going...!!!

my phavourite kaar- TATA TL Sprint

I dont know if this model is introduced in INDIA

some more pics

REDS v/s RED DEVILS

The AD on ESPN was saying the REDS v/s RED DEVILS and i made a very strong mental note regarding this fixture.I was bang on... on my bean bag... but i was disappointed to see a message on the screen- basically saying" This cable operator has huge amount to pay" so as to justify the placement of the blue color rectangle in the centre of the screen.

I had no other option but to view the match with the grains and box playing their own game.
But before this- when ever i see MAN UTD match i all remember how i got hoooked to them when i say them way back in 90's in their historic match with Bayren Munich. down by 2 goals in last minute and the injury team they scored 3 goals to win some championship... and lo i am UTD fan.

Okeee lets get back to this match Manchester United back to the match which they are playing at the Liverpool Ground.But i was disappointed to see Man Utd without their usual sharpness. But somehow they were fortunate in their Premiership title race after Sir Alex's 10-men snatched a dramatic 1-0 win at Liverpool on Saturday.

United were under pressure for long spells of the second half at Anfield and were clinging on for a point after Paul Scholes was sent off with eight minutes remaining for aiming a punch at Xabi Alonso. (surprisingly it was the devils first RED card) But John O’Shea fired home from close range in the 90th minute after Liverpool goalkeeper Jose Reina spilled Cristiano Ronaldo’s free-kick.

United, who won at Fulham last week thanks to a yet another "late" Ronaldo goal, the whole match can be best put this way- THE worst punch came from Paul Scholes, the sucker punch was thrown by John O'Shea and the knock-out punch landed squarely on Jose Mourinho's over-active jaw. And now they are 12 points ahead of second-placed Chelsea (if the Chelsea looses in their fixtures) and Ferguson has no doubts that his team are getting the rub of the green at the right time. As Sir Alex said "Without question this is a massive result for us & We were very lucky today. Liverpool upset our rhythm a bit and we had a lot of narrowescapes. The Red Devils will be tested as Scholes will now serve a three-match ban and England striker Wayne Rooney could be sidelined with a knee injury suffered at Anfield.

me, Rajkumar & the goddessess.

For me it was absolute WOW when i landed in Bangalore about 7 years ago. But somehow i still had to put up with comments from even more old Bangaloreans who used to say that Bangalore has lost its ‘wow’ factor- it was really ‘wow’ some years ago.

When I revisit their comments I feel I am already become a Bangalorean. I love this place, I love the people, I love the climate, I love the gardens, I love the music here, I love my freedom of being me… but somehow I also already feel being part of the tribe of so called ‘old Bangaloreans’.


Truly Bangalore has evolved, the climate has changed(I don’t know if I have to call it the effect of Global Warming), the people composition has changed, the road has changed, the sounds have changed, the landscape has changed…. errr did I say LANDSCAPE.


Being in from the marketing fraternity- I have always followed the languages of Hoardings. I somehow believe Hoardings is one of the indicators of the health of the society.The content … in this case is still the king. We have seen some of landmark messages coming from this medium. But offlate I started noticing.

A malady creping in. All of a sudden almost all the political parties are now part of the CITY LANDSCAPE. Somehow they have realized that this is a very MASS and also CHEAP.

All the political parties…. err I mean the grass roots of these political parties have gone helter skelter by acquiring illegally EYES-SPACE so as to communicate the language which probably their party will subscribe or wont subscribe.




I don’t now if I have to classify this as an epidemic.. because almost every one is in the fray. You will notice that there I kewl pussy footing happening in this communication relm. “Keep the gods happy” seems to be the mantra.

Presence of these gods seems to be a protocol but the size, shape, form & color seems to be at the disposal of the so called “DYNAMIC LEADERS”.

I don’t know who give these people permission to erect these hoardings, who give this people permission to use the images of these so called FIGURES. The occasion can be of anything- be it some of these people birthday or an event or may be a festival. All of a sudden you will see all of them jumping at the opportunity, tuck the gods and goddesses in a corner and then hog the EYE-SPACE.

Budget 007 is just over and it seem Mr. Yeduriappa the Karnataka deputy chief minister and the soon to be chief minister had gone on record that Karnataka has been given a raw deal. Mr. DY Chief Minister- can I suggest you one option to rake in moolas. Please TASK THESE HOARDINGS- let the so called dynamic leaders pay for need of being seen by the larger public.

Or why don’t we allow RAJKUMAR and the gods and goddesses rest in peace and let your deeds speak for itself.

hey - this was my first attempt-- jus get back to me if it really sulked

b